Sarah first got into mountain biking after being convinced by her husband to start riding. Six years on she now has more Strava achievements than him! Sarah mostly rides mountain bikes and after a few years of upgrading and moving on she has managed to land her dream bicycle - a Santa Cruz Bronson, and she also has a rather sweet carbon Trek road bike too. At The Rider Firm, Sarah is the main point of contact for our OE clients as well as clothing manager.